My Elephant Shoes

Express themselves through accessories, jewelry, materialize thoughts and give them life, Doris Vinas motivated to create its namesake brand of contemporary jewelry in 2007. Research and game materials are part of the creative process, now in charge of unraveling.

The proposed Doris Vinas
“My proposal is based on the reuse of unconventional materials, give them a different destination to which they were conceived. My biggest challenge is transformation. For example, among the materials that I use in my designs are the closures (zippers) aluminum , bronze color, a rubber that is used in the automotive industry, and steel tension cable that is used by the tension, hold shelves, curtains, etc “.

As the material determines its collection development
“The development of my collections is determined on one hand a material that attracts me and the other, but completely linked to the above, a basic form that arises from the realization and synthesis of an idea. For example, in my work with all closures part of a spiral, which specifies my idea to show the beauty hidden in the ‘teeth’ of the closure. Then the evolution and development of the collection is given by the group, overlap or repetition of the initial shape. “

The woman Doris Vinas
“It’s a woman looking for a different aesthetic that appreciates the work that lies behind the form.”

What has been the main challenge has set you as a brand, social network communication
“The main challenge is to be alert to changes and, in my case, understanding this form of communication as an investment of time and not as a loss.”

The future of Doris Vinas
“I would like to further develop the market for museum shops in America and Europe, and I am currently in the U.S. (San Francisco MoMA, Museum of Contemporary Art in Chicago, Museum of Latin American Art, etc). And in two years again, I would like to have my own store. “